Friday, 16 December 2016

PROMOTIONAL ITEM - Business cards Workshop and Creation - PART 1

Business cards are one of the key things I want to produce as one of the promotional items for this module. There will eventually be a time where I will hand out my very own business cards to customers or clients and this task will be the first step in creating my very own card that will identify me to the industry and community as a digital artist.

Before I begin the design ideas for my own business card I had a look at various types of cards from different fields of specialisms, ranging from freelance, graphic design, fashion, concept art and illustration. Looking into how each one is unique to one another it helps me to understand the personal touch that artists put into their business card to convey their style, world and professionalism.












Looking into various business cards for ideas on composition, size, type and colours.


What I want for my business card is to be simple, yet friendly and enchanting through the use of colours and font in combination with a simple illustration that will identify my art style and genre of my works. I would want to aim for a simple aesthetic, nothing too complicated or too fancy, yet, not too boring and plain. I would need to produce multiple rough designs to play around with the composition of text, colours and imagery. For the size of the business card it will just be in the traditional landscape format, as I personally don’t feel the need for it to be in any other sizes.


Initial design roughs for my business card.

After the first initial designs of my business cards, I am more conscious on how the back (the side with the contact details) would look, as there are many ways to play around with the text and icon placement for composition and I will continue the designs for it until I narrow down to a few that I am satisfied with. For the front of the card it will be just be a full illustration to showcase the kind of artworks I create, though I might need to create an exclusive image for it, or use a recent illustration I had produce. 









Had made some minor tweaks and adjustments to the text and their placements, as well as changing the logos of social media to simple colours (or black and white) to match with the text/colour scheme. 

After these tweaks I then narrowed down to a selected few which I think would look best to be the final design for my business card, although I will need to forward these to tutors to see if there are any final adjustments needed. Once that is done I will move forward to produce an illustration (front) of the business card, however I will need review what I have (personal works) that could possibly be used as the illustration, though making one exclusively for the business card is very likely.


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