PROMOTIONAL ITEM - Business cards creation - PART 2 - Finalisation and end product

Continuing on from the development of my business card which I think is the important promotional item for me to have, I have made small various adjustments based on the feedback from tutors I was given after revealing the selected few that was improved from the first initial designs. I had borrowed some elements such as text and layouts from the recent designs to inform and to create the final text layout for my business card. 

Finalised Business card text and layout of my contact details and social media

For the visual imagery on the other side of the card I was considering a new original illustration (characters or landscapes based from my FMP content) to showcase my recent works, however the tutors disagreed and say it is better to use one of the landscape illustrations that I had considered using, back at the initial stage of my business card design and layouts. Initially I thought those illustration don’t really display the viewers what I currently do (as I just used them to see what they will look like), however they do have a point where the illustration needs to captivate the overall ‘style’, or content and it doesn’t have to be of a recent illustration, otherwise, putting a recent illustration on my business card would mean I would have to update it with a new illustration every year or so, which will lead to causing me to keep changing it and would be costly in doing so to print them. 

Chosen illustration of a personal work done in 2016 to be used for the business card’s visual presentation.

I have used an online printing website for business cards called ‘MOO’ in order to get these finalised design for my card printed. With a little help from a classmate who has recently used this site to print her batch of business cards, I go through the process of choosing the type of paper, corners and finishing touches to my liking. The cost of getting a batch of 50 business cards printed (as well as the choices I chosen to customise my card) is around £28, which is a pretty good price compared to other printing sites that costs more.

My printed business card the illustration at the front and the name/social media details on the back. As I received my batch through the post I also received a nice little box for storage, as well as for display for people to take a business card from. The illustration was printed nicely and it was the only thing I was concerned as I do not know whether the colours are being printed correctly, as I have a few experiences in the past where I get something printed online and some of the colours looks different, affecting the overall image quality. The illustration on the card looks perfectly normal and I cannot see any minor differences compared to the illustration when viewed digitally.

If I were to print more batches for my business cards, I would definitely use ‘MOO’ again, as the prices to print them are pretty fair and it is easy to follow the steps, in terms of customisation, paper quality and using its service. 

Tutors assessed the overall quality and has given positive feedback, only thing that they say it is needed is my website which is missing on the contact information side. I have not made my website at the time hence it is not on there, however once I get a website for my online portfolio I will add it on the design and will print a second batch of business cards with the added website address.