Evaluation of the Module

The module was a learning curve for me to be prepared for the professional world of the art industry. A lot of practical and technical work that was involved had me pushed my limits to produce extra work (especially for the London Book Fair) to get enough content for both my physical and online portfolio. Looking back, I should have pre-emptively planned ahead of extra work just in case if I were to be in a tight spot where I need to do more than expected, just as I had experienced it with the productions of new illustrations that was needed for my portfolio.

I’m glad that this module allowed me to explore the different possibilities to promote myself through online platforms and physical products which will be crucial over the years if I ever need to expand on that. Decision making had played a huge role on everything I have produced (business cards, choosing promotional items, portfolio selection, etc.) and it had an impact on the development to get to where they are as the final outcome.

I was somewhat overwhelmed by the significant amount of work needed to be done for the London Book Fair (as well as for the online portfolio) and it has put a bit of strain on my mental endurance, or pressure on my abilities to produce final artworks in a matter of 1 or 2 days for each one and it was tiring, though it was worth it and has allowed me to push further to work faster and be more efficient with time.

Tutors were very helpful for both practical and analytical feedback and they had offered very good advice on exploring different alternatives to reach the outcome and/or adjustments to fine tune my decisions. I think I rely a bit too much on the tutors for help, but I was aiming to seek discussions with them on what I can do and how to move forward with my work for this module as I want to get the best out of it as possible.

The end results for my promotional items had met my expectations, especially my business cards and this module had taught me all, if not, most things on how to promote yourself through digital media, products and how to approach things at a professional manner.